Therefore you must provide the main image for your product otherwise, your product will not be visible in the catalog. It is used in the Amazon search and on the product detail page. Parentbild / Main Image: The main Image is the standard and always displayed first. What types of images are available on Amazon and where are they displayed?Īmazon provides you with different image types to present your product to your customers in an appealing way: If two products are similar in quality and price, the more appealing product presentation on the images may be the deciding factor. On the other hand, good images arouse buying interest and ensure a better conversion rate. For example, if the main images are not appealing or of poor image quality, a customer automatically scrolls on without looking at the remaining images. The Amazon images thus have a significant influence on the purchase decision. Therefore on Amazon, the pictures are the essential marketing instrument for sellers and vendors. A potential customer can only get an impression of the product through the images and the product listing (opens new window) that every seller provides online.

In online commerce, however, the direct use of the human senses is no longer necessary for the time being. How can you optimize your Amazon product images?Ī customer can view a product from all sides, pick it up, or smell it in a store.What Amazon guidelines should you follow when selecting your product images?.

What types of images are available on Amazon and where are they displayed?.